What does 'agile methodology' focus on in project management?

Agile methodology in project management prioritizes customer feedback and collaboration, which are essential for adapting to changing requirements throughout the development process. This approach encourages iterative cycles of development, where teams regularly engage with stakeholders to gather input, address concerns, and refine the project direction based on real-time feedback. By fostering strong communication and flexibility, Agile allows teams to respond effectively to changes and enhances overall product quality, ensuring that the deliverables meet the actual needs of the customers. This focus on collaboration not only improves relationships with stakeholders but also empowers teams to innovate and problem-solve more effectively.

The emphasis on customer feedback distinguishes Agile from more traditional approaches, which may be more rigid in their adherence to pre-defined plans or long-term timelines, often limiting interaction with clients until project completion. In contrast, Agile encourages ongoing partnerships and engagement, aligning project outcomes more closely with user expectations.